Archive for the ‘web design’ Category


Study Finds Ecommerce Experts Believe SEO is Crucial

May 14th, 2010 by admin

Using effective SEO practices on your ecommerce business website can ensure a steady, reliable flow of targeted traffic that should give you a good conversion rate and a healthy bottom line, and according to a recent survey from the online trade publication Practical eCommerce, search engine optimization has become a top priority for digital marketing [...]

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Web Usability and Conversion Pt. 2

May 15th, 2009 by Greg

A simple but often overlooked design requirement is to make sure there is a ‘call to action’ on your web pages. One of the website optimizer tests you should always run is to determine the best text, graphic and placement of your call to actions.
A few hints for your initial testing: Use clear short concise [...]

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Is a website still a capital expense?

May 1st, 2009 by Greg

During our annual budgeting process, we were discussing funding of the replacement website for thenetimpact.com that we planned to do this year. In years past, the complete development would be a capitalized expense (i.e. expected to have a lifetime greater than 1 year) which would be depreciated over it’s lifetime which historically has been from [...]

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