Posts Tagged ‘SEO’
When it Comes to SEO, Links are Supreme
July 1st, 2010 by admin
The goal of search engine optimization is to show the search engines that your website is important. Link building is the process of getting your website’s link on other sites to generate increased traffic to your website.
Link popularity is the number of links pointing to your site from other sites on the Internet. The search engines consider [...]
Tags: link building, SEO
Posted in SEO | Comments (0)
Study Finds Ecommerce Experts Believe SEO is Crucial
May 14th, 2010 by admin
Using effective SEO practices on your ecommerce business website can ensure a steady, reliable flow of targeted traffic that should give you a good conversion rate and a healthy bottom line, and according to a recent survey from the online trade publication Practical eCommerce, search engine optimization has become a top priority for digital marketing [...]
Tags: ecommerce Marketing, ecommerce seo, search engine marketing, search engine optimization, SEO
Posted in SEO, web design | Comments (0)
Top 10 SEO tasks that are often forgotten
December 31st, 2009 by Greg
One of the common problems I find with websites is that there are many very simple mistakes that could have been avoided by testing. None of these are difficult or not obvious, just often omitting when you are working on a many page site.
Broken links
Misspellings
Formatting issues
Forgetting to put in good unique title on each page
A [...]
Tags: meta tags, search engine optimization, SEO
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Linking – It’s just that important
December 17th, 2009 by admin
The single most important thing to do (after getting your basic SEO setup on your site done) is to work getting links to your site. There are lots of links you can get easily buy adding your site to free directories and other low page rank sites but for the most part, these don’t really [...]
Tags: linking, page rank, SEO
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Get the SEO Basics Right
November 9th, 2009 by Greg
A lot of search engine optimization is just paying attention to the details and being consistent. It’s amazing how many sites out there miss out on the simple basic steps.
1. Do all of your page titles have the keywords you want for that particular page? Does the title describe the content accurately?
2. Does the description [...]
Tags: SEO
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SES San Jose 2009
August 15th, 2009 by Greg
We just returned from the Search Engine Strategies conference in San Jose. This is our second year of taking the whole web marketing team out there. It probably is one of the best investments we make all year.
It is amazing just how rapidly this space is evolving. While social media was an important topic last [...]
Tags: SEO, SES, Social Media
Posted in General, SEO, Social Media | Comments (0)
Are websites obsolete?
July 30th, 2009 by Greg
In short, no, but its role is changing.
Prior to the explosion of social media, a company’s web strategy revolved around its core website. The key issues were mostly related to garnering traffic and the best means to convert that traffic. Now the core website is becoming just one component, albeit one with a central hub role, [...]
Tags: SEO, Social Media, web design
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Traffic is Not the Most Important Thing!
June 15th, 2009 by Greg
When we get a new marketing client, the first impulse is to dig in and put together an overall plan to fix all of the search engine optimization issues their website has and build a powerful social marketing plan. You could spend many hours reviewing a website and coming up with dozens of changes about what [...]
Tags: conversion, SEO
Posted in SEO | Comments (1)
Meta Tags – Customer Invitations and Search Hints
March 7th, 2009 by Greg
A meta tag is information put on a web page that is not displayed to the viewer. Its function is to provide information to programs that read the web sites such as browsers or search engine spiders. The two most prevalent are the description and the keyword tag.
The format of a meta tag is: <meta name=”tag [...]
Tags: meta tags, SEO
Posted in SEO | Comments (0)
Should I buy my name (or my competitors)?
February 28th, 2009 by Greg
The single best converting search term you will ever have is your brand name(s). If someone is looking specifically for you, they likely know what you provide and they are likely ready to buy. It is critical to your business that you show up first for this search.
Tags: SEO, st louis
Posted in SEO | Comments (2)